IEN Radio

LISTEN: Candy Maker Uses AI to Elevate Romance

Eric Sorensen

"This year, Spangler shifted away from the no-label lifestyle with its "Commitment Hearts,"  which feature artificial intelligence scanning technology that lets consumers express their desire for cohabitation, symbolic headstones and even matrimony.

The new candies read "MOVE IN?", "MARRY ME" and "4EVER EVER?". After buying these new sweethearts, customers can visit sweetheartcandies.com, where they will find a button that says "Commit to your Sweetheart." Clicking the link brings up a page that lets them scan their candies with a webcam.