IEN Radio

The World is Running Out of the Color Blue

November 08, 2021 Eric Sorensen
IEN Radio
The World is Running Out of the Color Blue
Show Notes

Paint industry insiders are saying the problem is causing “complete chaos” as supply chain challenges intensify and reports emerge that the world is running out of the color blue.

You heard that right.

According to Bloomberg, Dutch paint company Akzo Nobel NV reports they’re running out of the ingredients to make several shades of blue paint and the color tint has become “extremely difficult to get.”

And the weird part is, Akzo Nobel says there’s no reason for it.

Bloomberg quoted CEO Theirry Vanlacker as saying “There isn’t really a reason why this big panic is happening” and that “This should be a transient situation that could take six to nine months to get back to normal, but there is no fundamental reason why there would be a lasting supply and demand imbalance.” He says the capacity for making these raw materials never changed, yet his company is now expecting cost increases and shortages into 2022.